Picture by Erik Meadows
The viral Dunwoody gasoline station spot NFA Burger is rising up. 5 years after opening in a Chevron on Chamblee Dunwoody Highway, founder Billy Kramer is bringing his greasy spoon to Avalon in Alpharetta—in an area 10 instances greater than the unique. Slated to open in early April, NFA Burger Avalon will supply the identical core menu of burgers, fries, and tots with the addition of milkshakes and alcoholic drinks. Kramer’s spouse’s home made rugalach, branded Schmoops by Jules, won’t be accessible on the second location (the dessert is simply too labor-intensive).
“We have been offered with a possibility at Avalon that I couldn’t go up,” Kramer says. “With an space that enormous, with workplace area and residential, there’s a want for an on-the-go meals expertise. There are solely two fast-casual locations there now: Gusto and Chick-fil-A.”

Picture by Erik Meadows
Anticipate the favored Traditional burger with two patties, American cheese, Mt. Olive pickles, French’s mustard, and house-made “Sassy Sauce” on a potato roll, plus Angus beef sizzling canines, Polish sausage, and grilled cheese. French fries and tater tots are deep fried in beef tallow and served with Sassy Sauce. Belgian Liege waffles will proceed to be accessible for dessert with chocolate, strawberry, or caramel sauce on the aspect.
Kramer is experimenting with milkshakes and can seemingly supply a vanilla base with mix-in choices like chocolate and banana. He hasn’t absolutely fleshed out the bar program, however anticipate margaritas, daiquiris, and different frozen drinks. He might even work with the Distillery of Fashionable Artwork to supply NFA-branded spirits. Wine and beer choices can be restricted. “That is going to be fairly fundamental,” Kramer says. “It’s not a bar the place you sit and drink all evening. Get pleasure from a beverage or two whilst you’re consuming and that’s it. The aim is to not be pouring photographs of Jager.” All drinks can be accessible to-go in compliance with Avalon’s open-container coverage.

Picture by Erik Meadows
“It’ll be a special area, however the meals and dedication to offering the visitor with the perfect burger they’ve ever had stays the identical,” Kramer says.
Positioned within the former Rina area (beforehand Goldberg’s), NFA—which stands for Not Fooling Round—will function each a bar the place patrons can dine and a walk-up window for beverage-only orders. Like on the unique location, visitors will order on the counter and meals can be delivered to every desk. In contrast to in Dunwoody, the place all seating is within the type of picnic benches outdoors, Avalon’s tables can be positioned primarily indoors, with a 16-seat patio in entrance of the constructing.
Will it feel and look like a gasoline station? “Not an opportunity in hell,” Kramer exclaims. “I don’t suppose the gasoline station has something to do with it. It’s how we deal with clients and worth the meals that comes out of the kitchen. If we do these issues, what it seems to be like can be secondary.”

Courtesy of NFA Burger
“The gasoline station wasn’t deliberate. The grittiness wasn’t deliberate. It was about creating expertise and paying my payments whereas sending my children to school,” he continues.
He’s presently awaiting an growth of the Chevron which is able to permit for a separate NFA entrance. He additionally plans to supply milkshakes and alcohol at that location sooner or later.
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